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What is BCC in Email?
BCC is a feature that provides extra privacy when sending an email to multiple people at once. Learning what it means can open new ways of communicating.
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What Does CC Mean in Email?
Understanding what CC means in the context of emails will help you communicate with a group of people in different circumstances a lot more effectively.
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Effective Marketing Strategies for Higher Education
Engaging with potential students in a digital landscape is all about using the right marketing tactics and how they can help spread your institution’s brand.
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How to Grow Your Email List Quickly
If you want to grow your email list quickly, we’ll teach you all the strategies that will help you achieve new milestones and connect with new audiences.
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When to Set Up Trigger Emails for Effective Customer Engagement
When it comes to trigger emails, timing is crucial. Here’s how you can choose the right time to send trigger emails to subscribers on your email list.
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The Pitfalls of Purchasing Email Lists for Email Marketing
Buying an email list for email marketing purposes may seem like an easy way to complete your goals, but it has negative downsides you should consider.
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Blog Articles
All at one - Guide, tips and more

Customer Segmentation Examples
Customer segmentation can help you find and target the right audience. With the right tactics, this can effectively boost your marketing campaign overall.

Christmas Marketing Ideas
It’s important to ramp up your marketing when the holiday season comes around. This is a prime opportunity for engagement. Here are some ideas for inspiration.

14 Email Marketing KPIs You Should Track
Tracking the right email marketing KPIs can be the difference between a successful email campaign and a failed one. Here are KPIs you should track yourself.

Best Abandoned Cart Email Examples
Are visitors clicking away before checkout? See these examples of abandoned cart emails to inspire your own email marketing campaigns and boost sales.

5 Tips to Improve Your Email Deliverability
If your emails just can’t reach your subscribers, then you’re missing out on engagement. These 5 useful tips will help increase your email deliverability.

2 Ways to Tell If Your Email Has Been Read
Not all emails are read, and even fewer are opened right away. To know when your recipient opens that sent email, check out these two email tracking methods.
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