Campaigns

Create and send email campaigns in minutes

tinyEmail campaigns are the newsletters, launches and sales you send to a list or segment. Start from a template or the drag-and-drop editor, personalise with merge tags, let AI suggest subject lines, then send now or schedule in any time zone. Recurring and RSS campaigns send your digests for you.

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Send now or scheduleRecurring and RSSAI subject lines
How it works

How does a campaign go from idea to inbox?

Four steps, and none of them need code.

  1. 1

    Choose who gets it

    Send to a list or a segment, such as engaged subscribers or new customers.

  2. 2

    Design the email

    Start from a template or the drag-and-drop editor. HTML and CSS are there if you want them.

  3. 3

    Write the subject line

    Take an AI suggestion, add merge tags, or A/B test two versions.

  4. 4

    Send or schedule

    Send now, or pick a date and time in any time zone.

Browse email templates →Segmentation →
Less busywork

Which campaigns can send themselves?

Set these up once and tinyEmail keeps your audience hearing from you.

Recurring campaigns

Repeat a campaign daily or weekly, such as a Monday digest, without rebuilding it each time.

RSS to email

Connect your blog's RSS feed and your newest posts flow into an email for your subscribers.

AI subject lines

Get subject line suggestions from AI, then keep the one that sounds like you.

Campaigns vs workflows

Should you send a campaign or a workflow?

Both send email. The difference is what decides when it goes out.

Campaign

This page
  • When it sendsWhen you choose: now, at a scheduled time, or on a repeat.
  • Who gets itEveryone in the list or segment you pick.
  • Best forNewsletters, launches, sales and announcements.

Workflow

  • When it sendsWhen a person does something, such as signing up or leaving a cart.
  • Who gets itEach person who meets the trigger, at their own moment.
  • Best forWelcome series, abandoned cart and win-back emails.
Explore workflows →
Results

How do you know what worked?

Every campaign is tracked automatically, from the first open to the sale.

Opens, clicks and sales

tinyEmail tracks opens, clicks, unsubscribes, sign-ups and sales for each campaign.

A/B test before you send

Test two subject lines or two designs, and the winner goes to the rest of your list.

AI Summary

A plain-English read of how your campaigns are doing.

Email analytics →A/B testing →
Audience

Who should get this campaign?

Send to a list or a segment, and leave out the people who should not get it, such as recent buyers or contacts already in a workflow.

Lists and segments

Pick any list or segment as your audience.

Exclusions

Leave out segments and workflows; the campaign report shows who was excluded.

Merge tags

Personalise the subject and content for each contact.

Segmentation →
FAQ

Email campaign questions 

Can't find your answer? Our team is here 24/7.

Talk to supportAll FAQs

You send a campaign to a list or segment at a time you choose. A workflow sends automatically when a person does something, such as signing up or leaving a cart.

Yes. Send a campaign now, or schedule it for a date and time in any time zone.

Campaigns that repeat on a schedule, such as a daily or weekly digest. You set them up once and they keep sending.

Yes. Connect your RSS feed and tinyEmail pulls your latest posts into an email.

Yes. AI suggests subject lines, and A/B testing sends two versions to part of your audience, then sends the winner by open rate or click rate.

No. Use a template or the drag-and-drop editor. HTML and CSS editing is there if you want it.

Send your first campaign today

Free for Shopify stores. Everyone else gets a 7-day free trial, then pays per email sent.

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