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How to Build a Brand in 6 Steps
A brand is a way to clearly define your purpose to customers and set yourself apart from competitors. How can you build a brand, so your business succeeds?
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How Interactive Emails Enhance Customer Experiences
Interactive emails can help you increase customer engagement and rank your mailing list as more important to recipients. Here's everything you need to know.
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How Much Does Email Marketing Cost?
How much an email marketing campaign costs will impact your budget, performance metrics, and ability to manage the campaign effectively. Here’s what to expect.
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Email List Cleaning: Top 5 Tips and Practices
Updating your email list is an important part of tracking the success of your email marketing campaign. Here’s what email cleaning is, and how to do it.
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Best Guerilla Marketing Ideas and Examples
Guerilla marketing is an ideal way to promote your product or service in an impactful way. Here are examples of successful guerilla marketing campaigns.
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Customer Segmentation Examples
Customer segmentation can help you find and target the right audience. With the right tactics, this can effectively boost your marketing campaign overall.
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Blog Articles
All at one - Guide, tips and more
The Dos and Don’t of Email List Scrubbing
Removing subscribers from your email list can benefit your sender reputation and improve overall metrics. Here’s how to do it responsibly for the best results.
How to Choose the Best Mailing List Software for Your Business
With so many to choose from, it’s difficult to know which mailing list is right for you. Here’s a comprehensive guide to the most popular mailing list software.
How to Use Google Analytics to Track Email Marketing Metrics
Google Analytics is one of the best free tools to track website and email marketing metrics. Here's how you can use it to improve your digital marketing.
How to Write Compelling Reminder Emails (With Examples)
Writing a good reminder email will guarantee better communication between you and the recipient. Here's what to know about writing an effective reminder email.
How to Increase Your Email Conversion Rate in 11 Easy Steps
If your email campaigns haven’t been inspiring customers to take action, you can change that. Here are steps you can follow to increase email conversion rates.
How to End an Email to a Professor: 5 Ways to End and 4 Endings to Avoid
The end of an email is just as important as the greeting and the body, especially if the recipient is your professor. Let's explore the best ways to sign off on an email to your teacher.
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